by Traverse Legal, reviewed by Enrico Schaefer - May 14, 2007 - o. International Trademark Registration
While any brand that is registered in the United States goes through the Patent and Trademark Office, if you plan on selling your product outside of this country, the process can be much more complex. This involves using local counsel in each country in which the product or service will be sold. This process can be expedited through the Community Trademark system for European markets, which is administered by the European Union.
If your company is interested in expanding its trademark protection outside of the US you should consult an attorney with a list of interested jurisdictions, which will allow counsel to provide you with estimated costs and formulate a strategy to accomplish the registrations.
As a founding partner of Traverse Legal, PLC, he has more than thirty years of experience as an attorney for both established companies and emerging start-ups. His extensive experience includes navigating technology law matters and complex litigation throughout the United States.
This page has been written, edited, and reviewed by a team of legal writers following our comprehensive editorial guidelines. This page was approved by attorney Enrico Schaefer, who has more than 20 years of legal experience as a practicing Business, IP, and Technology Law litigation attorney.
