Trademark Trial and Appeal Board Denies Apple’s “Multi-Touch” Proposed Mark

The Trademark Trial and Appeal Board (TTAB) affirms examining attorney's decision that the term "Multi-Touch"  is merely descriptive of Apple's goods, and was not persuaded that the proposed mark had acquired distintiveness as required for registration under the provisions of Trademark Act § 2(f), 15 U.S.C. § 1052(f).

ttabvue-77219819-EXA-17

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Enrico Schaefer

As a founding partner of Traverse Legal, PLC, he has more than thirty years of experience as an attorney for both established companies and emerging start-ups. His extensive experience includes navigating technology law matters and complex litigation throughout the United States.

Years of experience: 35+ years
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This page has been written, edited, and reviewed by a team of legal writers following our comprehensive editorial guidelines. This page was approved by attorney Enrico Schaefer, who has more than 20 years of legal experience as a practicing Business, IP, and Technology Law litigation attorney.